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Episode

“I’ll Tell You It’s a Stupid Idea.”

About this episode

Brent Kirby has run Curb Media since 2009 on one principle: be honest with people, even when it costs you. That means telling clients when a feature isn't worth building, and sometimes talking them out of projects entirely. He says it has never actually lost him money, and he has kept the same handful of clients for ten and fifteen years.

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